I was hired and commissioned by Run Studios as an Art Director and Visual/Motion Designer to support the Amazon Workplace Health & Safety (WHS) team. I took the lead in developing a cohesive brand visual identity, which included designing custom stickers and badges that reinforced key safety values and resonated with Amazon’s internal culture. I also created an engaging and informative 2D animated infographic that highlighted the importance of workplace health and safety. From concept through final delivery, I shaped the narrative, designed the visuals, and animated the story to ensure it was both accessible and impactful. I focused on delivering not just an eye-catching animation, but one that offered viewers practical tips and actionable resources they could implement in their daily work environments.
The brand visual designs are shown on the visual design pages** https://ronnyso.com/amazon-workplace-health-safety
In addition, I collaborated with the team on character design. The WHS team provided a series of reference visuals and early concepts, and I worked closely with them to refine and illustrate characters that effectively visualized practical tips and body movement guidelines. These characters helped communicate safety best practices and highlighted common workplace hazards—physical, ergonomic, and psychosocial—in a way that was both approachable and educational.
