Microsoft DTA

Microsoft Digital Transformation Academy FY18. I was responsible as an art director and worked in tandem with Creative Director in coming out with art direction and concept for this event, from Motion + Print + Product + Design. My first primary task was in crafting an exciting opening monograph-animation that lifts the value of the message using intelligent information using shapes, colors, and motion. Production Company/Agency: Publicis Experiences

For my second task, I also collaborated with other designers to come up with a different design-concept approach in order to promote the event through the eyes of visual design. I came up with different ideas designing poster that can be presented and displayed in large format or digitally through social media platforms.

For the third task, I also collaborated with another designer in coming up with product design-concept that can help to promote the event, using special customized merchandise design. Unfortunately, the concept was diverted into a different course, but I was proud and excited in the process of coming up with different ideas and concepts in designing these products.

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